Selected Projects
Shaping stories that move people for 16 years.
Marketing & Conversion
Written as a contract associate editor and copywriter for Career Certified, 2025–present.
Launch page for a high-ticket live online CFA Level 1 course, written to move serious exam candidates from interest to enrollment.
AnalystPrep: CFA Level 1 Live Online Launch Page
SeeWhy Learning: Spring Promo Email Flow
Three-email promotional flow that drove a one-day sales record for SeeWhy Learning.
Three-email nurture flow selling post-licensing CE to newly licensed real estate agents, with email two customized to state-specific requirements across 16 states.
The CE Shop: Post-Licensing Nurture Campaign
13-page ebook of exam success strategies for students preparing for Canadian financial services exams, written and edited as a lead magnet to grow SeeWhy Learning’s email list.
SeeWhy Learning: Top 10 Trainer Tips
Editorial & Content Leadership
Directed full editorial production of American Suzuki Journal, an 8,000+ circulation quarterly: content strategy, editorial calendars, a network of 40+ contributors, editing, layout, and proofing, from concept to print. Led a 2016 redesign that improved readability and member engagement.
Edited and produced vol. 48, no. 4 (Summer 2020), an issue dedicated to the contributions of Black Suzuki teachers and students, on a compressed timeline in collaboration with members of the community (pictured).
Cover design by Ryan Caparella.
American Suzuki Journal, Editor, 2011–2021
Long-form interview I conducted and wrote with Time for Three violinist Nicolas Kendall on teaching, creativity, and connection, published in American Suzuki Journal (vol. 44 no. 4, 2016).
The Creative Core: Interview with Nicolas Kendall
Pod to the Rescue, Managing Editor & Producer, 2020–present
A mission-driven podcast about changing how we think about behavior in dog rescue, co-created with a fellow rescue advocate. Guide each episode from concept to release, from developing ideas to editing transcripts to writing promotional copy. Grew listenership 314% across seasons with a 97% on-time release rate.
Crack the Color Code by MJ Kinman
Copyedit of MJ Kinman’s self-published guide to color for fiber artists (2025).
“Libby helped me bring the best version of my book into the world. Her expert guidance gave me confidence that I was offering my readers a polished, elegant text. She is a gem!” – MJ Kinman
Personal essay on the role of knowledge in fear, especially around nature and outdoor adventure sports, from my Substack, Rare Bird.